Monday, January 08, 2007

The Intense Power Of A Subscriber List


How powerful is a subscriber list? If you have a quality subscriber list then you have more power then you may think. You can leverage your subscriber list with affiliates and joint ventures brining in thousands of extra dollars.

For example, a top Internet marketing guru has a subscriber list of over 300,000 subscribers. This means that there are 300,000 people in his marketing funnel that he can send emails to.

What did sending emails to his subscriber list earn this top Internet marketing guru?

He sent 4 emails for a joint venture partner which resulted in a $10,000 check every month. He sent an email for another joint venture partner and earned $49,000 in profit. He sent an email for yet another joint venture partner and earned $22,400 in net commission. WOW!


As you can see, sending emails is powerful! Maximize your profit by sending emails to your list. One option is to earn a great deal of money from affiliates such as ClickBank. You can also sell your own products, events, etc. to your list. You have the potential to earn millions of dollars this way.


How can you accomplish this in your own business?

Follow these time tested and proven system.

1.) Lead in with a free offer to prompt prospects to sign up for your subscriber list.

Get prospects to take a small commitment by signing up for your list in order to receive a free offer.

2.) Give subscribers a one time only offer.

Make an up sell for 50% of the price they just paid. For example, when a subscriber buys the one time offer of $100 make sure to offer them an up sell product for $50. 60% of the people will take you up on the up sell. They could be considered an “elite” member because they purchased two products.


If subscribers don’t buy the up sell and just buy the product then they are a “gold” customer.

If subscribers don’t buy the one time offer then offer a DOWN sell at 50% of the price of the original offer. Make this offer as irresistible as you can and as close to the first offer. The down sell can be very effective. A subscriber that buys the down sell is a “silver” member. The person that didn’t buy anything is the “free” member.

You can categorize your subscribers into free, silver, gold, and elite. Strive to convert all the subscribers into elite members.


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