Saturday, September 22, 2007

“How to offer CDs and DVDs on a Budget”

Many Internet businesses sell intellectual property. For example, they sell a book, eBook, audio CD, DVD, or software. Selling intellectual property can be very lucrative. You can sell intellectual property that is in a digital format such as an eBook. You can have customers download the eBook directly off of your website.

Downloading a digital product is easy, but what if you want to send a CD or DVD to your customer? Many customers still prefer an actual CD or DVD. If you offer these products then you have to deal with fulfillment of packaging and shipping. You can work through a fulfillment company, but many fulfillment companies provide less than desirable services.

So how do you act as your own fulfillment company? Let’s say that you have digital MP3 audios that you want to put into CD format. You also have an eBook that you want to print and send as a hard copy book. You also are new to the Internet business scene and are on a tight budget.

The good news is that you can burn the CD and print the book yourself. Buy a CD and DVD burner program called “BravoPro”. BravoPro lets you burn CDs and DVDs quickly and easily. You can burn CDs and DVDs at your home. You can print out the CD and DVD covers yourself.

Tip: Don’t buy BravoPro off of EBay just to save a few bucks. If you do then you won’t have access to BravoPro support. So if your program breaks or you have questions about features than you are left out in the cold.

The next question is how to package the CDs and DVDs. You need a CD jewel case and/or a DVD case. Did you know that you can actually find DVD cases for free? Head out to your local Blockbuster. They often throw out DVD cases after a hit movie goes onto the regular shelves. So go to your local Blockbuster and ask them when they throw out their DVD cases. They will often be happy to give you the DVD boxes. Using the free DVD cases will save you loads of money.

Burning your own CDs and DVDs is fun at first, but after awhile you may want to outsource the job. It’s up to you. Just know that you can provide fulfillment for these types of products on a budget.

Warmest regards,

Matt Bacak

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