Wednesday, November 30, 2005

What Is Web Hosting?

What Is Web Hosting?

If you're new to the web and you want to create a personal or business website, then you need to know about web hosting.

Many businesses, from one-man-bands to multi-national corporations, have a web-presence these days. i.e. They have a website telling their customers about their companies: what they do, where they're based, their company history, how they're different from their competitors , etc. Many of these businesses also sell products and/or services online.

If you own a business and wish to have a presence in cyberspace, then you need to consider buying a package from a web hosting company.

Web hosting refers to the process of renting computer space and bandwidth (data transfer capacity) from a company so that you can make your website visible to the outside world.

Put simply, you buy an allocated space on a computer from a hosting company, then transfer the files of your website to this computer. Your website then becomes available to users around the world, and this enables them to browse your website, as well as download files and buy products and services from you.

Domain Name
First of all, you need to choose a domain name for your website. A domain name is simply an address for your website. Examples are www.microsoft.com and www.yahoo.com. Avoid choosing a domain name which is too long or too complicated for users to remember.

Design Your Website

There are three ways to get your website designed:

1. You can do it yourself. There are many website authoring software packages available on the market. Two popular packages are Microsoft Frontpage and Macromedia Dreamweaver. With these programs, you can design and edit your web pages easily and see instantly how they will look to the users.

2. Some companies offer an easy way for you to create your website by providing templates for you to choose from. With this type of service, all you have to do is choose a layout from a number of pre-defined templates, select some color , font and graphics options, enter some text, and you'll end up with a decent-looking website.

3. Get a web design company to do it for you. This is the most expensive option but you will end up with a more professional and stylish website, looking exactly the way you want it to look.


Getting a web host
Now that you have chosen your domain name and have designed your website, you need to find a web hosting company.

There are thousands of hosting companies out there. Search the web for a company with a good reputation and offers the kind of services you need. Friends may be able to recommend a reputable company. We recommend http://powerfulpromoter.com/www.frontierpowerhosting.com


Marketing Tips Provided to You by:
Matt Bacak, The Powerful Promoter
Author of Powerful Promoting Tips



      Tuesday, November 29, 2005

      What Exactly is Spam?

      What Exactly is Spam?

      Spam is the term used to designate commercially oriented, unsolicited, bulk electronic messaging and communication. To curb the use of spam , the US passed the CAN-SPAM Act of 2003, which establishes standards for sending commercial e-mail. The act sites and establishes legislation to curb the growth, persistence, costs, unfair cost distribution, methods of deceptive and fraudulent solicitation, hidden identities, unsubstantiated claims, unwanted material, and productivity loss associated with spamming. It designates the FTC as the enforcement authority to oversee compliance.

      Spam, as defined in the context of computers, the Internet and electronic messaging, is a term used to designate unsolicited bulk electronic messaging and communication. In particular, spam is unsolicited bulk mailings that are commercially oriented. It is most commonly used in advertising, but it is also used to perpetrate religious, political or other types of messages. Spam is, often times, considered the electronic equivalent of junk postal mail, telemarketing or broadcast faxing. Spam got its bad name and reputation from the advertisement of ill reputable and questionable products, such as pornography, pyramid schemes, fad products, pump-and-dump stocks, etc.

      Spam is delivered via several mediums, to include:
      • E-mail messages
      • Search engines
      • Instant messaging
      • Wb Blogs
      • Usenet newsgroups
      • Text messaging mobile phones
      • Internet telephony
      The growth of spam is a result of the cost benefit to initiators, who need only devise and develop distribution lists. The other associated costs of spam, such as bandwidth, message management and loss of productivity, become the responsibility of recipients of the messages, ISPs or other public and private entities.
      In 2003, the US passed the Controlling the Assault of Non-Solicited Pornography and Marketing (CAN-SPAM) Act of 2003, which establishes standards for sending commercial e-mail. More specifically, the act is intended “to regulate interstate commerce by imposing limitations and penalties on the transmission of unsolicited, commercial electronic mail via the Internet”. The act establishes the Federal Trade Commission (FTC) as the overseer of its provisions.
      The act establishes electronic mail as extremely important in communication since it “provides an opportunity for the development and growth of frictionless commerce”, which is being threatened by unsolicited commercial email. The act establishes the following as criminal behaviors when used in connection with foreign or interstate electronic mail:
      • Knowingly accessing a protected computer without authorization
      • Intentionally deceiving or misleading the origin of messages
      • Falsifying header information
      • Falsifying registration information for 5 or more e-mail accounts or 2 or more domain names
      • Falsely representing one’s self as the registrant of 5 or more IP addresses
      • Obtaining e-mail addresses through improper means
      • Perpetrating fraud, identity theft, child pornography, obscenity and the sexual exploitation of children.

      Criminal penalties include a fine and/or imprisonment for up to 5 years dependent upon:
      • The volume of electronic transmissions
      • The amount of falsified information
      • Losses incurred by others
      • Monetary gains from the act
      • Whether the act was committed in furtherance of an felony
      • Prior offenses.
      Civil penalties are dependent upon the jurisdiction placing the charges and may range from hundreds of dollars to millions of dollars, dependent upon the severity of the crimes and losses involved. Also, property traceable to proceeds from monetary gains and equipment used to commit an offense may be forfeited to the US government.

      As critics of the law argue, the legislation fails to dictate to marketers and advertisers, not to spam. In fact, the act does not make reference to the term, “spam”, except as used in the name, CAN-SPAM. The act makes reference to the phrase, commercial electronic mail message, and defines it to be “any electronic mail message, the primary purpose of which is the commercial advertisement or promotion of a commercial product or service (including content on an Internet website operated for a commercial purpose)”.
      Legislation is intended to curb practices inherent in spamming, such as e-mail harvesting, dictionary attacks and using viruses and Trojans to perpetrate messages. The act establishes the following with respect to commercial electronic mail messages:
      • A message must contain a legitimate return address.
      • A message must include and specify a method to opt-out of receiving further messages. The ability to opt-out must be available for 30 days.
      • The sender may not initiate messages after 10 days of receipt of an opt-out.
      • The sender may not sell, lease, exchange or transfer the opt-out e-mail address to an affiliate.
      • The sender may offer a menu of options that allow the recipient to either opt-out or opt-in to future messages*.
      • A message must include an identifier that specifies the message as an advertisement or solicitation.
      • Messages containing sexually oriented material must contain clearly identifiable markings or notices
      • A message must include a valid, physical, postal address by which the sender may be contacted.
      • The sender may not send messages to addresses that were knowingly acquired from proprietary websites and ISPs, through automated methods. Particularly, when the site or ISP provides notice of their refusal to give, sell or transfer addresses for the purpose of initiating electronic mail messages.
      • The sender may not create automated scripting and other means to gain multiple email addresses for the purpose of transmitting illegal messages.
      • The sender may not transmit messages from a computer or email address obtained without authorization.
      *Unlike opt-out advertising, which allows the recipients of advertisement to discontinue any unwanted advertisements from the sender, opt-in advertising allows the advertiser to request to have specific advertisement sent. The recipient may allow or deny permission to have further advertisement sent. If allowed, the advertiser immediately includes that e-mail address to its distribution list. Another option is, double opt-in advertising, which is similar to opt-in advertising except that once the recipient grants permission to send advertisements, a confirmation request is sent to the recipient to verify that they did, indeed, allow the permission. The e-mail address is added to the distribution list only after the recipient has positively responded to the confirmation request.

      CAN-SPAM is not intended to provide cause for the general public to sue spammers, individually or in class action suits. It is designed to allow enforcement by the FTC and other federal agencies for the benefit of the general public. Individuals remain privy to the state laws and regulations of their particular jurisdictions.



      Marketing Tips Provided to You by:
      Matt Bacak, The Powerful Promoter
      Author of Powerful Promoting Tips

      Monday, November 28, 2005

      The Power Of cPanel

      The Power Of cPanel

      A web-based control panel allows you to set up and make changes to your website. This article summarises why cPanel is the leading control panel on the market.

      cPanel is a control panel for your website and allows you to set up and manage your web account through a graphical interface instead of having to use command line. This means that you can make changes to your website without having to learn to use a command line environment. There are a variety of control panels out there, most offering a graphical interface and granting access to email management, FTP, subdomain administration, website statistics, etc. With a control panel, you can add/remove email accounts or view disk usage and statistics for your site by clicking on a shortcut and entering the appropriate information.

      cPanel is the leading control panel on the market today. The two other big players in the control panel arena are Plesk and Ensim.

      Ensim offers a variety of features and four levels of administration: appliance owner, reseller, site owner and user account owner. Ensim is the second most used control panel and compares well with cPanel, but its interface can sometimes be difficult to navigate and can be confusing to the users.

      Plesk is reputed to be very stable, which is a desirable feature if you have important information which requires extreme stability. Plesk also provides more support for automation and has a large variety of plug-ins to increase its available features. On the down side, like Ensim, Plesk's user interface is harder to use than that of cPanel. It also does not contain as many features as cPanel.

      With its stylish design, user-friendly interface and rich features, cPanel remains one of the most popular control panels on the market. It's easy to navigate with the icon-based menu and it provides all the tools necessary to manage your website.

      Below is a selection of the features available in cPanel:

      Mail

      • Add and remove email accounts

      • Set up email forwarding, mailing lists and auto-responders

      • Web mail allows you to read and compose emails anywhere in the world

      FTP Manager
      • Set up FTP accounts

      • Set up anonymous FTP access

      • FTP session control

      File Manager
      The File Manager basically replaces an FTP program and allows you to upload files to and download files from your website. It is a stand-alone file management program with a graphical interface.

      Backup
      You can backup and restore your website at a click.

      Sub-domains
      cPanel allows you to create and manage sub-domains. Sub-domains can be used for many different purposes, including hosting friends or clients.

      Raw Log Manager
      You can choose how raw logs are stored on your account.

      Raw Access Log
      You can download the raw access logs for any domain in your account. This information is useful for tracking user movements.

      Error Log
      The error log displays all the "404 File does not exist" errors so you can find out what files are missing from your website.

      MySQL Databases
      If you use MySQL databases for your website, you will have the ability to manage all your databases with this option.

      Agora Shopping Cart
      You can install Agora Shopping Cart on your website. This is a powerful shopping cart system which will allow you to start your own ecommerce website.
      There are many more useful features available in cPanel. With such a rich variety of features, it's no wonder that cPanel is the most used control panel. So make sure that your hosting company offers cPanel before signing up. For more information about cPanel, visit http://www.frontierpowerhosting.com/.

      Marketing Tips Provided to You by:
      Matt Bacak, The Powerful Promoter
      Author of Powerful Promoting Tips

                        Wednesday, November 23, 2005

                        How To Market A Seminar

                        How To Market A Seminar

                        Have you ever left a seminar thinking: “I could have done a better job than that!” Before you start signing up attendees, take a few minutes to think about what you are getting into. Putting on a seminar involves planning, time, and money. Understanding the ins and outs of the industry will go a long way in helping you hold a successful seminar. That’s where I come in. Over the past 4 years, I have put on over 4,000 seminars, and a handful of national conventions. I will help you plan the event, and make sure that someone shows up!

                        The first thing that you need to consider is your purpose for holding the seminar. Are you trying to make money on ticket sales? Or money after the class? Are you just trying to get people in the door? Your goal of the seminar will play a huge role in the marketing method that you choose. Don’t be afraid to think outside of the box here. Many companies will try to make the most money possible on all fronts. This greedy train of thought will leave your seminar lacking some very important elements. Choose one and stick with it. Many seminar gurus know that the real money in the seminar business is in the after class sales. This could be follow-up work from your instructor, a subsequent training seminar, an add-on product, etc. You want everyone to leave with something in their hand.

                        Now that you have your goal set, its time to put butts in chairs! Don’t let anyone fool you into thinking that a successful seminar has to cost a lot of money. If your overall goal is to get after the class sales, or fill up a room consider some of these options:

                        • Give it away! It’s a radical idea, but one that I have grown to know and love. By offering the class for free, you eliminate many of the barriers to the sale. Price is not an issue, and they will expect less from you. That doesn’t mean that you should skimp on content, but their expectations will be considerably lower. If you have the resources and time, consider making a pre-seminar call to touch base with everyone that is signed up. This will encourage the students to show up on time, and help built a relationship for future sales.

                        • Submit a press release. Create a simple press release (1 page or less) highlighting your company and your seminar. Don’t forget to include your registration phone number. Submit that release to your local paper, and wait for the phone to ring. If the paper decides to pick it up- you get free publicity!

                        • Cross-marketing opportunities. Depending on the seminar, you may be able to find cross marketing opportunities. For instance, if you were doing a financial based seminar teaching students how to file their taxes, you could pair up with a local tax preparation office or accountant. They could pick up half of the marketing tab, or advertise to their existing client base. The possibilities are endless. I have had some great results by pairing with the local chamber of commerce or bank chains. They will offer their seminar space for free, and help with free advertising.

                        • Local paper. Get a price quote from your local paper. Small town publications will usually cost less than $500 dollars, while metropolitan areas can run as much as $2000.

                        • Mailers. Direct mail is always a popular choice, but tends to cost a bit more to execute. Consider forgoing the expensive four color brochure in place of a targeted letter, hand signed. They cost a lot less to reproduce and tend to draw more attention than a mass mailer. Postcards are also an inexpensive way to reach a large group of people. Consider sending your mailers to pre-existing customers or you can buy a targeted mailing list from companies like http://www.infousa.com/.

                        No matter what method you choose, try to get your campaign rolling 2-3 weeks prior to the seminar. The marketing pieces should be in their hands within that time, anything before or after will likely go unnoticed.

                        Now that you have attendees, you need to focus on the seminar itself. There are many barriers to adult learning, but they are easy to overcome. The main one that I have come across has to do with the format of the class. You want to create an environment that will encourage teamwork and participation. The instructor plays a huge role in the overall feel of the seminar. They need to guide the students to the right answers, allowing them to try to find the answers in their workbooks or among each other. When creating a workbook, keep the sentences short and to the point. Avoid grammatical errors and long drawn out paragraphs. When possible, use bullet points to break up large amounts of data. If the subject warrants it, add plenty of graphics or screenshots. Over 65% of the general population is visual learners, so make sure to give them plenty to see.

                        Last but not least, focus on the seminar itself. Don’t get caught up in catered lunches or complex setups. Offer tea and coffee and plenty of breaks throughout the day. They are there to learn and hopefully give you their money, the rest is just details!

                        Marketing Tips Provided to You by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips

                        Sunday, November 20, 2005

                        Urgent read this immediately...

                        Last night at 12:59, I received an
                        email that could be business shattering
                        for some. The subject line said:

                        100,000 Opt-In Leads for $100

                        It also read...

                        "I still have three (3) million new, 30-60 day old
                        opt-in leads available. If you use emailing and opt-in
                        business opportun.ity seeker leads, I have these
                        packages for these prices: 100,000 Leads for $100"

                        If you ever see something like this run
                        away, no delete it as soon as possible.

                        Why?

                        That's the wrong way to do it!

                        Because this is not the way to build a high
                        quality list. And it will cost you more than
                        that $100 because you may be asked to leave
                        your hosting company, godaddy could fine you
                        or whoever you bought your URL from can.

                        Plus on top of that your emails could be
                        blacklisted and you'll never have a really
                        good email blast again.

                        Yes, leads flow is the lifeblood of
                        your business. But you want to focus
                        on building a quality list. I once heard
                        from a friend that if you have 5,000
                        quality people in your database then
                        it's worth 1 million doll.ars to you.

                        After I heard that I started thinking,
                        and asking around and hearing the same
                        answer. Yes, it is true but it's about
                        quality. The key word is quality!

                        Doing it the wrong way led me straight
                        to the bankruptcy courts. But when I
                        figured out how to do it the right way
                        I built a multi-million doll.ar business.

                        So if you would like to learn how to do
                        it the right way then I have something
                        special in store for you. But first,
                        I have a question...

                        Have you ever wished that someone who has already
                        created millions using the Internet would "mentor" you
                        and teach you everything they know and then watch over
                        your shoulder to make sure you do things the "right
                        way" the first time... so you can be wealthy, too?

                        How would you like to become a member of my
                        exclusive "Internet Millionaire Intensive?"

                        Where we show an elite handful of our
                        people just like you how to...Create MASSIVE
                        Wealth using the power of the Internet!

                        If you qualify, we will advance you to part 2
                        of the application process, where you will participate
                        in a private one-on-one on the phone interview.

                        Just go here right now and see if you qualify:

                        http://www.promotingtips.com/intensive

                        Well, this is your opportunity. We are currently
                        looking for a limited number of qualified people to
                        join our ""Internet Millionaire Intensive"

                        Go here fill-in the form before it's too late...

                        http://www.promotingtips.com/intensive

                        Warmest regards,

                        Matt Bacak

                        Wednesday, November 16, 2005

                        Video of my first solo and pictures!

                        I picked up a new hobby lately. Flying! I just love being
                        in the skies. I feel like a little kid again soaring though the
                        air. The pictures and the video are me doing my first solo.
                        (That's me flying all-by-myself!)

                        Here is the video! Click here to WATCH!!!

                        Here is me in the airplane!


                        Here is my first solo landing!


                        Here is me standing on the plane after my solo!


                        Here is me getting my shirt cut up!


                        Here is me holding my ripped shirt celebrating with my instructor!


                        If you are wondering who the other guy is that's Matt Tanner,
                        my new friend and flight instructor. If you are looking to be a
                        private pilot and are in Atlanta area, then you must use him!

                        Here is his website: www.matttanner.com

                        To the skies!

                        Matt Bacak

                        New Free Audio included in Powerful Promoting Tips Ezine

                        Did you know...Now when you subscribe to Powerful Promoting Tips you get a free copy of my audio called, "How to Explode Your Information Business Quickly and Easily Using Powerful Email List Building Strategies" Go here to sign up http://www.promotingtips.com

                        Enjoy,

                        Matt Bacak

                        Tuesday, November 15, 2005

                        SO YOU WANT TO BE A CONSULTANT?

                        SO YOU WANT TO BE A CONSULTANT?
                        Let’s say you have more than 20 years experience in your chosen field. For the sake of this article, let’s say you have been in the nonprofit field for 25 years and are at the very top of your game. And let’s say you’re a bit bored with the hum-drum day-to-day routine of being an executive director. You love nonprofit sector, but you need more of a challenge and you yearn to help people grow and achieve success in their nonprofit careers. Plus, you’d like to earn a little bit more money and are a bit tired of the board of directors overseeing everything you do.

                        Perhaps it’s time to go into business for yourself. Perhaps it’s time to become a consultant, a coach, a speaker and trainer. The thought is exciting, albeit a little frightening. You’re current salary is certainly respectable for a person with your skills and experience, and the health insurance and retirement plan are comforting benefits that you don’t want to relinquish. But none of these factors have been able to sufficiently scratch that darned itch that keeps telling you it’s time to start your own nonprofit consulting business.

                        Going into business for yourself as a consultant, coach, or speaker (or all of the above) requires determination, a little self-sacrifice (in the beginning), and a lot of experience. People hire consultants because they need the expertise of someone who has been there and done that…hundreds of times. There are consultants in literally every career field, and once they become accustomed to the process of generating clientele, they can make over double what they were earning as employees. In fact, recent statistics show that successful and established consultants can make anywhere from $1,200 to $5,000 per day.

                        There is power and prestige in consulting that can rarely be found in management positions, even executive positions. The power comes from calling the shots as a business owner and making sure people know they need you; the prestige comes from being the very best in your field…and making sure people know it.

                        But there’s not a subtle difference in owning your own business and owning your own consulting firm. Lots of people own businesses. My fiancé owns a deli, my father owns a small publishing business, and my mother owns a bakery. But owning your own consulting firm lets people know that you’re the crème de la crème in your field – and if they want to rise to the top like you have, they’ll hire you to help them.

                        Consulting firms, like the one you will soon own, can be anything from a one man show to a large agency boasting senior and junior associates. Most consultants make their day to day income from coaching and mentoring individuals in the field – charging anywhere from $300 (for junior level staffers) to $500 (for senior executives) per hour. They also assist clients with organizational development, strategic and financial planning, and a host of other services including workshop facilitation and board and staff retreats. And if they like to speak in front of audiences, many consultants make thousands of dollars simply talking to a crowd for a few hours about their experiences and knowledge.

                        While it’s not as easy as 1-2-3 to quite your job and start making $5,000 a day as a consultant, it’s certainly not as difficult as it looks – especially if you’re very very good at what you do and have expertise that few can match. Start off as a moonlighter, which is the term used when someone has a “day job” but works on their own business in the evenings. Make a simple business card for yourself and during your lunch hour at work, go to chamber of commerce or rotary meetings where you can network and talk to people about your new consulting practice.

                        It’s not too difficult to pick up a small client or two this way, and once you do a good job for them and build confidence in yourself you’ll begin to branch out and up. People will hear about you, your phone will start ringing, those simple business cards you handed out at the rotary meetings will change hands and generate bigger clients, and you’ll begin to realize that maybe you really can quit that hum-drum job and make it big on your very own.

                        Marketing Tips Provided to You by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips

                        Sunday, November 13, 2005

                        “The Ultimate Lead Generation Plan” Generates New York Publishing Industry Attention

                        Official Press Release Date: Nov 11, 2005

                        “The Ultimate Lead Generation Plan” Generates New York Publishing Industry Attention

                        To Read the whole Release, go here:
                        http://www.prweb.com/releases/2005/11/prweb309039.htm

                        Wednesday, November 09, 2005

                        Podcasting Trend

                        Podcasting Trend

                        Podcasting has all the ingredients to become a major technology trend. Podcasting has started with little fanfare but has the potential to become a giant wave due to a number of factors going for it. The word Podcast might have been roughly derived from iPod and broadcast (it sure sounds like that to me so don’t hit me if I am wrong! ).

                        The process works pretty much like radio except that the broadcast is done via mobile devices and the power of content delivery via the internet. This new form of broadcasting of information opens up tremendous opportunities for dispersion of information, entertainment and news.
                        Podcasting is a fairly new technology and people are building up refined applications to use this medium effectively. Advantages of Podcasting are making the proposition attractive enough for major companies to consider it a serious communication mode. RSS 2.0 is the chosen form for podcasts and newer versions of this feed system are expected soon.
                        Inherent advantages of podcasts are:

                        No need to invest in a new piece of hardware : Podcasts are easily available to all users of iPod and similar mobile .The sheer size of the iPod cult if I can call it that, is increasing at a scorching pace. All a user needs to do is choose the subscriptions which he or she would like to subscribe to and download the programs.

                        New lease of live to radio programs: Radio programs have been revived by the new generation of podcasters. A number of old radio programs which have had a mass following in their hey days are now being evaluated to be cast via podcasts. A huge chunk of high quality content becomes available thanks to this revival.

                        Can advertisers be far away ? Advertisers have the ability to identify new advertising opportunities at the slightest whiff and Podcasting forums are already working hard to get the advertising industry hand in glove with the Podcasting community. Influx of advertising dollars will lend more credibility to Podcasting and this medium will be taken more seriously as well.
                        On demand broadcast: Podcasters and listeners rule this medium by offering a high level on-demand listening. You can use this service at the time when you want to, pretty much like video on demand but has greater success due to the low demand of bandwidth. This is probably one of the biggest advantage of Podcasting and might be the core reason for it to success phenomenally.

                        Your own Podcast studio and very little investment: So who are podcasters? A podcaster can be anyone who has access to the internet, a decent computer and some software knowledge. Podcasting requires very little investment by way of hardware and software. This advantage of Podcasting can thus be done by almost anyone who has an interest in it and has some content to share with the rest of the world,

                        Creativity is highly rewarded in the podcaster’s world: Content is king and high quality creative content is instantaneously rewarded by the Podcasting community which can be measured by the number of subscribers. Thus it is quite easy to gain overnight success if the content of the broadcast is unique and exciting.

                        Podcasting thus has number of benefits both the for the community within and without. A unique mass media which does not cost a lot to distribute and develop content for. Like all new technologies, the technology will have some teething issues but the force promoting it should be good enough to get the technology roaring with success in the very near future.

                        Marketing Tips Provided to You by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips

                        Tuesday, November 08, 2005

                        'The Powerful Promoter' Unveils Internet Millionaire Intensive System...

                        Official Press Release Date: Nov 8, 2005

                        'The Powerful Promoter' Unveils Internet Millionaire Intensive System – Overnight Success Maker, Matt Bacak, Bringing His Secrets to Internet Success to the Masses

                        To Read the whole Release, go here:

                        http://www.prweb.com/releases/2005/11/prweb307093.htm

                        Monday, November 07, 2005

                        Official Press Release Date: Nov 7, 2005

                        The Powerful Promoter' Cracks Google’s Elusive Top Ten – Matt Bacak
                        Scales Search Engine Rankings’ Mightiest Summit

                        To Read the whole Release, go here:
                        http://www.prweb.com/releases/2005/11/prweb307083.htm

                        Marketing Tips Provided to You by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips

                        Podcasting: The “NEXT BIG THING” on the Internet

                        Podcasting: The “NEXT BIG THING” on the Internet

                        The word “podcasting” is used often around the internet these days, although many people are still not exactly clear on just what a podcast is! Simply put, a podcast is a blog (web log) that is made available in audio format. The audio portion is a standard MP3 file that contains a program or “show” that can be created by anyone. Think of it as a radio talk show that can be transmitted from a computer.

                        The podcast transmission uses Real Simple Syndication (RSS) technology. It may seem complicated but, as the name implies, it is actually fairly simple. There are many resources available to help people learn how to record and set up a podcast. The step-by-step instructions are easy to follow. In fact, with just a few easy to learn skills, some low-cost (or free) computer programs, and the basic computer equipment and internet connections that you probably already have, YOU can create a podcast and host your own show.In addition to setting up a podcast, you’ll also want to provide a written blog that offers helpful, supplemental text for your podcast material. For example, you may briefly mention a topic in your podcast and then tell your listeners: “For more information on this topic, please see the web site….” In this way, you can expand the amount of information your subscribers receive from your transmission.

                        When you have set up a blog and website, anyone with an internet connection can subscribe to your show. Listeners will use an RSS “aggregator,” such as Doppler or Ipodder. Both of these are FREE downloadable program that allow others to subscribe to any podcast of interest. They’re easy to set up and can be pre-configured to check for new podcast updates at set intervals. In this way, a subscriber doesn’t have to be “tuned in” to your podcast at a certain time; he can just receive notice of an update that is automatically downloaded to his computer and then listen to it at his leisure. Subscribers listen to these files just like their music files, using Windows Media Player, iTunes, or any other similar audio program that is compatible with MP3 files.

                        Needless to say, the topics of a podcast are limitless. For example, maybe you have a special interest (even expertise) in fly fishing. What a great idea to have a podcast devoted to the art and adventures of this great sport! You can share techniques, stories, and even take live calls during pre-set transmission times. Podcasting offers you the opportunity to become a true “internet personality.”

                        Marketing Tips Provided to You by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips

                        Saturday, November 05, 2005

                        Check it out on google...

                        Check out marketing tips on google.com.

                        Friday, November 04, 2005

                        The Powerful Promoter - Matt Bacak

                        Hey! I'm here at Mark Victor Hansen's Mega Speaking Event, along with Curtis Arnold! As a demo, I'm making this post and saying hi!

                        Thursday, November 03, 2005

                        Make Money Blogging

                        Make Money Blogging
                        You have created a blog and your blog is dedicated to a niche industry. Have you ever thought that the blog could make money for you? We would look here in this article, ways and means, to make money blogging. Lets first have a look at what are the prerequisites for a blog needed to make money:
                        1. Blog needs to be dedicated to a niche market.
                        2. Updated regularly.
                        3. Enough back links (Don't worry for it. Directory submission would be enough to begin with)
                        4. Good blog host or application (blogger, Xanga or typepad recommended), and
                        5. High quality articles or news items supported with images. Get the above criteria in place and Hurrah... You are ready to Make Money Blogging.

                        Top 5 Ways to Make Money Blogging
                        Lets now take a look at top 5 ways using which you could make money blogging:
                        1. Google AdsenseGoogle Adsense delivers text and image ads to the authorized websites/blogs depending on the content of the website. Small code is required to be pasted at proper locations on a webpage and Google automatically recognizes the page. Google shares the revenue it gets from the advertisers whenever a visitor clicks on these ads.
                        Google bills advertisers on price per click basis (PPC). Advertisers are required to pay only when any visitor clicks on their ads. They bid against each other for the keywords in order to receive better placement and thus prices for each keyword differ from one another. It is better to choose keywords for your blog which pays high $ per click.
                        2. AmazonAmazon Associate program is another important way to make money blogging. The Amazon Associate program gives opportunity to website/blog publishers to promote any product from its inventory by adding a predefined code to their website/blog, which, when clicked by a visitor, takes them to the relevant product page. Once the visitor buys the product, the blog owner will be compensated with a commission.
                        3. Blogads
                        You can use Blogads as an effective tool to have a better control over the advertisers in your blogs. You can analyze and compare your profits with any one of your online agencies. Blogads can be simply specified as an advertising service used for the web logs or blogs. From the total money generated by Blogads, it retains 20% of it and the remaining money is paid to you through PayPal or checks.
                        Al ternative Services :
                        Crispads is another useful network focused on the blogs. You can put your advertisements in their blogs using Crispads. You can move through their RSS/ATOM feeds that help in generating revenues.
                        Tagword – It is similar to Blogads. It makes you select the ads and their price.
                        Users can place their text-based ads in the site within minutes and the ads will be displayed instantly on the website.
                        4. Affiliate Programs
                        Your affiliate programs can help you earn a lot of money for selected products and services. Lot of websites offers you to become affiliate members. These affiliate programs can provide a better reach and an in-depth exposure to the products. The commissions for the sales differ according to the quality of the product, sales and marketing strategy involved. You can gather information related to the commissions by looking into the catalogues of Link Share and Commission junctions.
                        5. Text Links
                        Text links has emerged out to be the best form of moneymaking source that you can use instead of cluttering or crowding the page with ads. You don’t have to make these text links prominent within your website. This link can act as an extra value to your site and will also help to promote the rankings of other sites. In most of the cases you will find these text links placed in the bottom of the web pages. The best part of this strategy is that the publishers send and accept links as the market continues to grow.

                        Marketing Tips Provided to You by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips

                        Wednesday, November 02, 2005

                        Summary of the Two Hosting Environments.

                        Summary of the two hosting environments.
                        If you're new to web hosting, you may not understand the differences between Linux and Windows hosting. This article gives a summary of the two hosting environments.
                        First of all, some people are worried that they will not be able to use Linux hosting because they run Windows on their PCs. However, what operating system you run on your own PC is irrelevant to which web hosting environment you can use, because the latter is run remotely on a web server, where your website files will be uploaded.

                        Linux and Microsoft Windows are two different operating systems. Windows is a well-known household name and does not require much introduction. Linux is a new version of the Unix operating system. Both these operating systems make excellent environments for web hosting. However, there are some differences between them.

                        To help you decide whether Linux or Windows hosting is better for you, we look at the following elements:

                        Cost
                        Linux is known as an "open source" operating system. i.e. there is no licensing fees to pay. Therefore, compared to Windows, Linux is very cheap. Starting with Windows XP, Microsoft has begun enforcing software activation. This means that a single copy of Windows can only be installed on one computer. With Linux, once you own a copy, you are free to install it as many times as you wish on any number of computers.
                        Reliability Linux is reputed to be very stable and reliable. This means that a Linux server is much less likely to crash than a Windows server. Subsequently, a Linux server will mean more 'up time' for your website.

                        Experience
                        Linux has many more years of experience than Windows in hosting.

                        Speed
                        There is no real difference in speed between Linux and Windows, but Linux is slightly faster in processing basic web pages.

                        Functionality
                        Windows support ASP (Active Server Pages), a Microsoft programming/scripting language, which allows you to build dynamically database-driven web pages by connecting to a Microsoft database such as SQL Server or Access. Linux does not support ASP nor Microsoft databases, but uses MySQL database instead.

                        If you use Microsoft Frontpage to create your website, it doesn't mean that you have to choose Windows hosting. All Linux accounts come free with Frontpage extensions, which allow you to upload your Frontpage website to your web space on a Linux server.

                        Scripts
                        There are many CGI programs available on the Internet. The majority of these are Perl scripts and have been developed on Linux / Unix web servers. So they tend to install more smoothly and operate more reliably on a Linux server. Moreover, many Perl scripts are downloadable from the Internet free of charge.

                        To summarise, most users find that Linux hosting is easier to use, more reliable, provides free, open source software and is much cheaper than Windows hosting. So unless you particularly need to use Windows specific features such as ASP and an Access database, it is probably a better choice to choose Linux over Windows. For more information on Linux hosting, visit www.frontierpowerhosting.com.

                        Marketing Tips Provided to You by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips

                        Tuesday, November 01, 2005

                        Matt Bacak Hit's Number 7 on Google for...

                        Many guru's laughed when I said that I was going to attempt to
                        hit #1 for the word marketing tips. Today, we hit #7! We are well
                        on our way to making this a reality. Why did they laugh? Here is
                        what they said to me. "That's a extremely hard word there are over
                        60 million sites that you have to beat. " others said "it will take
                        special software to make that happen". "You don't stand a chance
                        because that word has over 158,570 people searching on it and
                        all the seo experts and internet marketers try to do it and fail."

                        Well we are almost there.

                        To the top,

                        Matt Bacak

                        Marketing Tips update provided by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips

                        Link building strategies

                        Link building strategies
                        Well, an effective link building strategy is not building some 50-100 back links with sites with ‘X’ PR. It is more of getting links from the informative websites that is visited often by the people who could be your future customers. In broad sense the websites related to your focus industry.
                        Link popularity refers to the number of links pointing to and from related sites and is an extremely important method of improving your site's relevancy in search engines.

                        There are three types of links that will increase the link popularity of your site; internal, incoming and, to a lesser extent, outgoing links.
                        Let's take a look at each one in more detail.

                        Internal links
                        Internal links are amount of links to and from pages in a site. Cross-linking your important related pages is recommended for a better search engine visibility. This assists search engine spiders to find and index your most key pages faster, particularly if some pages are hidden deep within your site.

                        Site maps
                        Site maps or sitemap are visual models of your site's content that enables users to find exact content or page on your website. Site maps are like interactive table of contents, with links leading to most or all the pages on your website. Site maps are organized hierarchically, breaking down the site's information into progressively more specific subject areas.

                        Incoming links
                        Incoming link popularity refers to links pointing to a site from other related sites. In addition, there are two types of incoming links:
                        1. Linking from your own sites
                        Crass linking as we discussed above is very much recommended for a better crawl of your site by spiders. You must select keywords that describe the site you're linking to. You have to do this because some of the major search engines, such as Google, place a great importance on the text used within, and close to, links.
                        2. Linking through other sites
                        There are two ways of finding sites to link to yours. The best way to get other sites to link to yours is to ask them politely. And the best way to find likely candidates is to ask web sites that link to your competition.
                        To find out which sites are linking to your a particular competitor, visit a search engine such as Google and enter, "link:" followed by the competitors domain name (with and without "www").
                        For example:
                        Link:google.com
                        link:www.yahoo.com
                        To check the link popularity of your own sites, simply use your own domain name.
                        Once you got the list of related sites, add a link to these on your site. Follow it by sending an email to each web site owner acquainting them that you have linked to their website and request them for a link back to your site.
                        Another important way to find list of sites that accept site submissions. To find such sites, visit a search engine, such as Google, and search for:
                        "add url" "your keywords"

                        Quotation marks are must as it ensures the search engine only return pages with the exact search phrases you search for. Also try replacing, "add url" with one of the following sets of search phrases:
                        add site, add link, submit url, submit site, submit link

                        Outgoing links
                        Outgoing links refers to links pointing to other related sites from your site. Search engine spiders will crawl your site's outgoing links and determine that the content of the sites you link to are related to the content of your own site.

                        Link keywords
                        It is important to name your internal and outgoing links carefully. Since keywords play a major part in determining the relevancy of a Web page, it is essential that they are also included in link text.

                        Link quality
                        The quality of the links is just as important, if not more, than the number of links to your site.The types of sites you should concentrate on getting links from include major search engines (Google.com), popular search portals (MSN.com), web directories (Yahoo.com and Open Directory Project - dmoz.org), high trafficked sites (eBay.com and Amazon.com), news sites (CNN.com), and sites related to your site's theme.
                        The most important link building strategies includes:

                        Marketplace understanding
                        First try to understand your marketplace. Make a list of all the market sectors you service, ranking them in terms of their importance. Choose a minimum of 3-4 niches and make a list of 250 websites under each niches. Go for link exchange only after this list is complete.

                        Content is king...
                        Content is what your potential customers will look for. It is content that will give your search engine rankings and would also help in getting links. There is no substitute for a good content, so unavoidable.

                        Content and proper optimization
                        Make sure the contents on your website is optimized properly with proper focus on keywords and nice heading, title and description. If you lack time then better hire someone to do the same.
                        online press releases
                        Issuing online press releases is more of a one-to-many approach. You submit your release to a newswire and they distribute your news to thousands of journalists and editors on their database. Such releases can be picked up and covered by both national and local media and are certainly worth. Try Prweb.com or in the UK, Sourcewire.com.
                        But perhaps the best way of getting media coverage quickly is to use the knowledge, experience and contacts collected by others. Eric Ward's URLWire.com service is the best.. Through many years of online promotion for clients, Ward has built an impressive opt-in list of over 19,000 journalists, website reviewers and writers.

                        Monitor and evaluate
                        At the start of this article, I said that link building was not about the number of links you could get. Likewise monitoring and evaluating is not simply a matter of counting how many links you manage to get. What is really worth measuring is the benefit those links bring your business.
                        So as a minimum you should measure:
                        * How much increased traffic comes from links
                        * Which links bring the most traffic
                        * How much does your search engine traffic
                        * How much your sales increase as a result.

                        Marketing Tips Provided to You by:
                        Matt Bacak, The Powerful Promoter
                        Author of Powerful Promoting Tips