Dominating a Niche for a Product That’s Not Yours

If you have found a product that you know has poor marketing there is a lot you can do to make some good money. I actually was asked a question by someone who told me that they knew of a sports company with an awesome info product with a manual and videos. The best part of it all was that it was related to a niche of theirs. This person also knew that the product sold very, very well in its home country of Australia. But although this product had a web presence the marketing for it was extremely poor. So, this fellow did a little research and said that when he looked them up on Google under the name of the product the product was easy to find. However, if you enter other types of good, relevant keywords in their niche they weren’t even in the top 100 of Google, not in organic results or on the AdWords side. And this guy who’s researching this company is an SEO expert! So, he definitely has the upper hand here.

Basically, the idea he had was that he suggested he would act as a JV broker by hooking this company up with a well-established and respected SEO and lead generation company that he knew of. The SEO/lead generation company would boost the sport company’s web presence and drive leads, resulting in a high increase in sales. The JV broker (that being him), would get a cut of the profits that the company wouldn’t have otherwise seen, and the SEO company or rather the lead generation company, and sports company would split the profits at whatever percentages they agreed upon.

My advice?... Although this is a good idea, because you would have to do very little work – you’d only have to connect the two parties. However, I would suggest you become an affiliate and do the marketing for this product yourself. Especially since you say you are a SEO expert. You can make a ton more money working as an affiliate.

You know that you can make this company a lot of money. You can make so much more, plus the relationship with them is going to be so much greater because you’re going to be the one that actually is marketing their product and making huge sales. Now, whatever you do, don’t tell them your secret weapon. If they ask you what you’re doing, just say you have a secret weapon. You might not tell them about the SEO/lead generation company unless you absolutely have to. But use it to your advantage. You may just get a huge life-changing business proposal this way.

Warmest regards,

Matt Bacak

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How Long Should a Good Sales Letter Be?

You’ve probably purchased things that did or didn’t work off of infomercials or sales letters and now you want to create a letter of your own that grabs people’s attention and keeps it . You know as well as anyone that it’s not necessarily the product that sells, but more importantly how you go about selling the product.

So, the question is how long should a sales letter be? Well, the answer to that is not that simple to answer because it really depends on what you are selling. However, what is most important is that you add a little humor, ask questions complete with answers, make promises, list as many features and benefits as you can think of and create a need that your audience never even knew they had!

Try to be creative and engaging. This is a very important lesson you need to learn the next time you write a sales letter. The letter will never be too long if it accomplishes this. Just think of a good movie you’ve seen. The movie may have been three hours long, but because it kept taking you through a roller-coaster of emotions it kept you interested enough that you paid no attention to the time.

Some “marketers” with zero confidence in their sales ability choose to believe that people have no interest in reading a ten page sales letter and therefore keep their letters down to a page. They fear that people don’t really want to hear what they have to say and they fear rejection. Folks, this is definitely NOT the way to approach things.

What you have to realize is that readers will stick around as long as you are saying something that keeps them interested, identifies their problem(s) and demonstrates how they can overcome them.

Sometimes a single page letter is all that is needed for simple lead-generation. In that case it is fine to keep it short. However, if your product or service is more complex and you may be faced with a lot of scepticism from your reader, you have to overcome this. So, write as many pages as you have to to get your message across. This is simply what you have to do to make the sale.
Always remember to be yourself, be human, be interesting and engaging and you will never have any problems keeping your audiences attention.

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doingto market my companies? Then you need to grab a copy of my`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

Unleash the Power of Ebay

Do you use Ebay to increase your Internet business income? If you answered “no” then you are missing out on thousands or even millions of dollars. You can use Ebay for lead generation. Think about it. Ebay puts buyers right at your finger tips.

Ebay is an opportunity sitting right in front of you that you might not even notice. Ebay is ready and waiting for you to make money. The key is to recognize this lucrative opportunity and take advantage of it.

Many business owners simply rely on the mode of business that they have used in the past. They have a brick and mortar business that sells to customers as they walk in the door. However, they often miss out on the opportunity to sell items on Internet sites such as Ebay.

Many Internet businesses also miss out on the benefits of Ebay. Most Internet businesses work solely through their own websites. They don’t utilize the tools on Ebay. Ebay should be another tool that you add into your selling arsenal. You can create substantial leads from Ebay that will strengthen your Internet business.

It doesn’t matter what type of business you have because Ebay can be used for any type of business. Ebay enables you to have more free time and earn more money as you deal in the Internet auction place. Ebay allows you to earn money while you sleep!

Ebay has 8.5 million visitors each day. Wow – think of all the potential leads you can garner through Ebay. The visitors are looking to buy and sell things when they come to Ebay, so they are prime customers.

Ebay has a specific section that helps you use Ebay to generate leads for your Internet business. Therefore, not only can you buy and sell things on Ebay, buy Ebay encourages you to use them as a meeting place for new leads.

14% of all sales on the Internet are done on Ebay. 45,000 people join Ebay every day. Ebay covers nearly every type of item or service you can buy or sell. For example, you can sell real estate on Ebay. Real Estate is the fastest growing section of the Ebay market. You can make thousands of dollars on these transactions.

The beauty of Ebay is that it automatically brings traffic to your website. Ebay has 200,000 million members that are potential buyers. Another advantage of Ebay is that it is recession proof. The market can fluctuate, but Ebay will always be available to sell products. Ebay is a much easier, less expensive way to start a business.