“The Origin of the Ask Campaign”

Most people don't know where to begin when they start an online business. Should they go to seminars? Or should they start working on their website immediately? What should you do with your existing list? You can answer all these questions by simply asking.

There is a business technique called the "Ask Campaign". What is the story behind the ask campaign? Let's begin by looking at your current strategies. You need to have several streams of marketing because one or more of the techniques will become obsolete or less effective at some point in time.

For example, you may have an email marketing technique that proves obsolete with new technology. If this is your only marketing stream then you are stuck. But, if you have several marketing techniques you will still be profitable. The key is to then make sure to add back another marketing technique. These marketing techniques can be created using the "Ask Campaign".

The story behind the Ask campaign revolves around working with an athletic business that has an online presence. A bookstore nearby the athletic business was packed. People filled the bookstore because Al Gore was signing books. Why was Al Gore signing books in a bookstore? Didn't he have enough celebrity already because he was the former Vice President?

Then we thought that what if Al Gore had a virtual book signing? For example, he could offer a teleseminar sponsored by his publisher. The first 500 people to sign up for the call could get a free signed copy of his book. Al Gore could then talk about the book: why he wrote, how he wrote it, etc. So for the cost of a $49 teleseminar, you can hear from the author. This is more powerful than a regular book signing. Plus, both authors and fans could listen to the teleseminar from the comfort of their own home in their pajamas!

So we tried to get these type of teleseminars set up with big authors. However, the response from the big time authors was less than desirable. So we gave up. But then thought, wait, what about regular authors? A virtual teleseminar would be fantastic and profitable for authors. You offer a teleseminar for $49 that includes a copy of the book. This way you could have hundreds or even thousands of people versus being stuck in one location, such as a brick and mortar bookstore.

The Ask campaign started with a virtual book signing. We contacted online business people that have written books and have a database list of customers. We asked them to offer a teleseminar.

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doingto market my companies? Then you need to grab a copy of my`Internet Marketing Dirt'. It's now better than ever before!Go here and get a copy: www.internetmarketingdirt.com

“Gifting: Free Offers = More Income”

Do you know the powerful tool called “gifting”? It is a potent tool that can increase the success of your Internet business by converting traffic. Plus, it benefits your customer list as well.

What is gifting? Gifting is a driver that can be accomplished by offering free one-on-one consultations. These can be lucrative because you are establishing a relationship and have another chance to up sell to your customers. Plus, the customer feels like you are looking out for their best interests when you offer them free information. They are then more likely to buy from you.

Use the law of reciprocity in gifting. When you give people a free consultation, they will want to give back to you. For example, when you give live demonstrations then people will want to give back to you by purchasing products from you.

Tip: Autoresponders – Send your most important content messages in multiples of 7 days. So on days 1, 7, 14, and 21, send your most valuable content in the Autoresponder emails. For example, you can have demos on these days.

Do you know about market center marketing? Market center marketing is when you know what everybody wants and decide that you are going to sell it. For example, you want to give your own customers a great deal or value so you give teleseminars based on your customer’s questions.

For example, one Internet entrepreneur had hundreds of questions flood into his business when he offered to give a teleseminar based on customers’ questions. He picked 52 questions to cover since there are 52 weeks in the year. He made sure the questions were specific. Then he turned the teleseminar into a product by creating a transcript and CD of the teleseminar. This is a great way to make money from a free teleseminar.

Other market center techniques involve the configuration of your website. Following are two tips you can use:

Tip #1: People read linearly on the Internet. So put your name and what you want in the first paragraph.

Tip #2: Engage website visitors by using flash audios. Auditory elements such as testimonials are very powerful. They keep the website visitor, aka a potential customer, interested in you and your product. This element increases the chance of the person becoming a paying customer.

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:

http://www.promotingtips.com/

P.P.S. Do you want to be updated on the new things I'm doingto market my companies? Then you need to grab a copy of my`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: http://www.internetmarketingdirt.com/

“11 Tips for Joint Ventures”

Law of Attraction vs. The Law of Action – Which is more important?
Both laws are important. Every morning you should focus on what your goals are and then take action.

One major action you can take is to set up joint ventures. There are a few things to keep in mind when you engage in joint ventures.

Joint Venture Tip #1: Make sure that if you give an interview for a joint venture that you are allowed to promote your product. Usually your joint venture partner will ask you if you want to promote your product. If they don’t then tell them that you want to.

Joint Venture Tip #2: Do a massive joint venture. If you want to get a list, money, and a product then you need the help of others. Reach and reel in as many people as you can. Remember, you can sell other people’s products and/or use other people’s lists.

Joint Venture Tip #3: Keep your website simple. Just have a squeeze page and a thank you page. At the end of the day, all you need to do is to capture people’s name & address. Then make money on the thank you page. Explain to your joint venture that your simple website structure will benefit you both with increased sales.

Joint Venture Tip #4: Create a product. For example, record your phone teleseminar, transcribe it and then sell it as an eBook.

Joint Venture Tip #5: Marketing comes first. One of the most important things to focus on is the offer. What are you offering? Why are you offering it? Then create the actual product.

Joint Venture Tip #6: Have joint ventures that have instant reciprocity. An example is to run a contest to attract people into your joint venture. If the joint venture partners can win the contest and earn cash then they will be more likely to want to create a joint venture with you.

Joint Venture Tip #7: Relationship building. Make sure that you network and build a relationship with your list. You can make more money if you have a deeper relationship with a smaller list than a detached relationship with a huge list.

Joint Venture Tip #8: Masterminding, networking, and mentoring. You need to seek out mentors to help you out.

Joint Venture Tip #9: You have to take action. You can get all the best information in the world, but you have to take action on it to see a difference.

Joint Venture Tip #10: Find your calling.
Ask yourself these questions:
What are you deeply passionate about?
What drives you economically?
What can you be best in the world at?

Joint Venture Tip #11: You need to take massive focused action. Decide on your goals. Set a date that is 4-6 weeks from today. This date will be when your product should be launched. Make sure to tell people about your date so that you are accountable.

Use these 11 tips to get started on joint ventures right now. What are you waiting for?

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com