Thursday, October 18, 2007

“Two Amazingly Powerful Ways to Drive Traffic to your Squeeze page”

Do you know the basics of getting customers to buy products from you? You have to create a squeeze page. You have to drive traffic to your squeeze page. You can offer a free CD that customers can get if they only pay the cost of shipping and handling. After they buy the free CD, you get the customer on the phone and up sell to them.

Let’s go back to driving traffic to your squeeze page. What are some ways to accomplish this? The three ways are to write articles, use Google Adwords, and to participate in joint ventures.

Let’s take a look at articles. You can write your articles which will cost you time. You may want to outsource this job to Freelance Writers on Elance.com. How much will it cost you to write and submit these articles?

Let’s look at the Elance numbers:
I’ve found that the average cost to have 3 articles written is $131. So $43.92 per articles.

Then to get each article submitted you will have to pay $20/article. This submits articles to 152 locations. This is done by hand.

Or you can use Article Submitter Pro software where it sends the article to 800 locations which takes the same amount of time. So using this software is in your best interest.

You should set the follow goals regarding your articles:
1. Get 10 articles written as written as soon possible. This will cost approximately $439. + $20 * 10 articles = $639.
2. Get 100 articles written as soon possible. This will cost approximately $4390 + $2000 = $6,390

Why is it so critical to send out 100 articles? When you submit articles, they are not only submitted to the article locations you submit to, but people who are also looking for content will find your article. These articles can be copied onto their website, if they include your bio and link. This is viral marketing and will get your name all over the Internet at no extra work.

Articles are amazing. They get passed around the Internet over and over. So you get a lot of bang for your buck.

The next way to drive traffic to your website is through Google AdWords.
Let’s look at my numbers of the 6 month average for his company. Max cost per click was 20cents. Click through rate was 1.1. You want to shoot for a click through rate of 3 and higher.

Spent approximately $15,000 over 6 months. Average placement was #4 on Google. Average conversion rate was 8.4%. Average squeeze person cost $1.87.
Each month spent $2,518 on Google AdWords which brought in l,586 subscribers per month.

But what about the free CD page? It is converting at 25-28%. This means that we get 336 buyers from this free CD page. So we make a lot of money off of each free CD. Plus, these people buy a lot more of our products.

Basically, the money that I invest in my marketing always comes back to me and then some. You have to spend money to make money. Put your money in marketing and then reinvest back into marketing to make every more profit.

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

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Friday, September 28, 2007

“5 Questions about the role of Articles in your Internet Business”

Articles are a powerful viral marketing tactic that can spread your presence across the web and bring in loads of sales. Many Internet businesses have questions regarding articles. For example, how should they submit articles to the Internet? Following is a list of common questions about articles that can benefit any Internet business entrepreneur from a novice to an old hand.

Article Question #1: How do I submit articles to the Internet?

Answer: Since you will be submitting several articles on a consistent basis you should invest in an article submission program. A top choice is Article Submitter Pro. Article Submitter Pro is automated article submission software. Another software program you can use is Article Announcer.

Article Question #2: Here’s my situation. I have written 10 articles and want to submit them to the Internet. The question is – Should I submit these articles through Article Submitter Pro or should I go to each website directly and submit the article?
Answer: The easiest method is to use Article Submitter Pro. In Article Submitter Pro you register for websites that are relevant to your website niche. You can submit 10 articles quickly to all these websites through Article Submitter Pro.

If you don’t use Article Submitter Pro then you can go to each individual website. Be aware that this will take more time. So submit to websites that have the highest Google page rank first.

Article Question #3: What days of the week are best to submit articles if you don’t have the time to submit articles every day?

Answer: The time to submit articles is to find a rhythm, a habit. The search engines really like it if you submit articles on a consistent basis such as every 3 days or submitting only on Wednesdays at 9am for example. Make sure to also submit the same number of articles each time.

Article Question #4: Here’s my situation. I have purchased Article Submitter Pro and have begun the process of registering for all the article submission sites. Some of the article submission sites are very specific to a niche. I am in real estate. My question is – Should I submit to all the article sites or just the sites that are in the real estate industry?

Answer: Only submit to the sites that are in your industry. Delete the other unrelated sites.

Article Question #5: Does AOL have any new rules regarding article content?

Answer: Article submission rules have remained the same for AOL. (At least for now.)

KEYWORD LIST:
Article Submitter Pro
Article Announcer
AOL
Article submission

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doingto market my companies? Then you need to grab a copy of my`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

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Tuesday, September 25, 2007

“FAQ about running your Internet business”

Do you have questions about your Autoresponder, articles, and creating your business website? Maybe you don’t have questions today, but these questions could pop up tomorrow. So you need to be aware of these common questions. Knowing the answers to these questions can save you precious time and money. Time, in fact, that could be spent making more money instead of trying to figure out a solution to the problem.

So here’s a list of questions regarding Autoresponders, articles, and your business website:

Autoresponder Question: I am moving an old list that I haven’t followed up with or contacted in awhile. I want to move this old list from the AutoResponse Plus to 1Shopping Cart. Can I just import this list into 1Shopping Cart or do I need to contact each person on the list?

Autoresponder Answer: When you move the list to 1Shopping Cart they will make the list double opt-in. 1Shopping Cart will send your list an email about this. So make sure to send an email to the list ahead of time so you can prepare them for the 1ShoppingCart email.

Note: If you haven’t really talked to these people or followed up then your response rate is probably going to be really low. Still do it, but just note that you might lose a lot of emails during the transition.

Articles Question: I know that submitting articles is a great way of viral marketing. I send out several articles on a consistent basis. I use the article submitter called Article Submitter Pro. Are there any other article submission programs that are faster?

Articles Answer: No, nothing is faster than Article Submitter Pro. If you want to try another article submitter program try Article Announcer.

Business Website Question: How do you select which keywords to put in the HTML code for your business website?

Business Website Answer: It depends. If you don’t use conversion tracking then look at keywords that have the highest click through rate. If you ARE using conversion tracking then look at the words that are converting the most. Put the top 2-3 keywords in your title tag. Don’t have more than 83 characters in your title tag.

Business Website Question: What is conversion tracking?

Business Answer: Login to your Google AdWords account to find conversion tracking. It will give you a code where you can track cost per lead and your lead conversion. It tracks from when people land on your website to getting to your thank you page. The click through rate, on the other hand, tells you the time it takes from somebody searching Google to the time they reach your website.

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for my
Powerful Promoting Tips yet, then you
are really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doing
to market my companies? Then you need to grab a copy of my
`Internet Marketing Dirt'. It's now better than ever before!

Go here and get a copy: www.internetmarketingdirt.com

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Wednesday, September 19, 2007

“7 Steps to Market and Promote your Internet Business”

For your Internet business to flow smoothly and reap the highest amount of profit you can, you need to know the order in which certain tasks should be accomplished. Following is a step-by-step guide to get your Internet business marketing and promotion off the ground and running like a well oiled machine.

Step #1: Make sure your merchant account is set up so you can receive payments from customers. Use the merchant program “KickStart Cart”.

Step #2: Write at least 10 articles that provide valuable content as well as promote your products and services. Write as many articles as you can. Articles are an exceptionally powerful promotional tool.

Step #3: Make sure your Autoresponder program is set up.

Step #4: Send out 10 articles as quickly as possible through Article Submitter Pro. These articles will help drive traffic to your squeeze page.

Step #5: Check that your Google AdWords program to ensure that it is running properly.

Step #6: Repurpose content so you can get more mileage out of it. For example, take the summaries from your articles and turn them into emails. This will increase the number of emails in your Autoresponder sequence.

Step #7: Create a habit of submitting articles through Article Submitter Pro. The search engines love to see updated content. So strive to send articles on a regular basis such as every two days.

Tip: It is better to submit 1 article to a hundred different sites than to submit a bunch of articles to the same site. By submitting articles to hundreds of different sites you are increasing your presence on the web.

These are core tasks that you should complete on a consistent basis. These tasks may seem overwhelming if you view them as a whole. Instead, think of each step as a bite size achievable task. If you take your marketing and promotion one step at a time then pretty soon you’ll have covered everything and your profits will skyrocket.

Good luck and get to work!

KEYWORD LIST:Internet business
KickStart Cart
Autoresponder
Article Submitter Pro
Google AdWords

Warmest regards,

Matt Bacak

P.S. If you haven't signed up for myPowerful Promoting Tips yet, then youare really missing out, go here:

http://www.promotingtips.com

P.P.S. Do you want to be updated on the new things I'm doingto market my companies? Then you need to grab a copy of my`Internet Marketing Dirt'. It's now better than ever before!Go here and get a copy:

www.internetmarketingdirt.com

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